In today’s competitive marketplace, your logo is often the first thing people notice about your business—and it can speak volumes in just a glance. A strong, well-designed logo is more than just a graphic—it’s the face of your brand, the cornerstone of your visual identity, and a key element in how your audience perceives you. […]

In today’s fast-paced digital world, a strong social media presence is no longer optional—it’s essential. Whether you’re a local Asheville business or a growing brand with national reach, social media can help you connect with your audience, build trust, and drive real business results. At Griffin Web Design, we help businesses not only build beautiful […]

Introduction It’s no secret that mobile devices have taken over how people browse the web. In fact, more than half of all website traffic worldwide now comes from smartphones and tablets. If your website isn’t mobile-friendly, you could be losing potential customers before they even get a chance to see what you offer. At Griffin […]

Introduction: WordPress powers a significant portion of the web, making it a prime target for cyber threats. At Griffin Web Design, we understand the critical importance of securing your WordPress site against potential vulnerabilities. Implementing robust security measures and conducting regular backups are not just recommended practices—they are essential components of a responsible and effective […]

When thinking about how to position your business to the world, there are two very important aspects to consider – features versus benefits. Simply put, features are the technical or literal aspects of your product or service, while benefits are the things a customer will gain from using your product or service. Of course, each […]